Connect store data, lifecycle strategy and creative production in a retention program built around your customers.
STRATEGY → IMPLEMENTATION → MEASUREMENT
What we focus on.
Account & integration
Review store events, signup forms, list health and consent before building automations.
Flows & campaigns
Welcome, cart recovery, post-purchase, replenishment and winback journeys with clear timing and exit rules.
Segmentation & testing
Relevant audiences, suppression rules and structured experiments tied to commercial outcomes.
Build around the customer journey.
We map the path from new subscriber to first purchase and repeat buyer. Each Klaviyo flow needs a trigger, eligible audience, useful message and clear exit conditions. We review the events your store actually sends before using them for personalization.
From strategy to production.
A scoped engagement can include flow mapping, copywriting, responsive email templates, campaign calendars, audience segmentation and ongoing optimization. Pre-send checks cover links, offers, mobile layout, dynamic fields and suppression. Subscription preferences and consent guide audience selection.
Measure what helps the business.
Reporting connects delivery, clicks, orders, customer value and unsubscribes. Platform-attributed revenue is reviewed alongside store performance; attribution alone does not establish incremental growth. We prioritize tests that can change a decision.
Can you manage ongoing campaigns?
Yes. Campaign production and flow maintenance can be scoped together or separately. We agree on frequency, approvals and responsibilities before launch.
Does this connect with Shopify?
We can review the Shopify integration, customer events and catalog data as part of the engagement. Platform subscriptions and paid app fees are separate from service scope.